If you run a non-profit or small business, it’s essential to have a consistent visual identity across web, print, and social media in order to connect with your audience. That means more than having one logo to use for everything you create. You can communicate your brand through subtle choices in font, color and layout. If you hire me for a logo design and branding kit, I will help you make choices that reinforce your brand wherever it’s used. Once we do that, every font, color, and layout choice will be recorded in an easy-to-use visual identity guide that’s yours to keep.
When I design logos and brand guides, I take you step-by-step through the entire branding process, from initial brainstorming to final deliverables. My #1 goal is always to leave you with a brand that represents your vision, as well as the tools and guidelines to manage your own visual identity. This means that you can spend less and be more in control of managing your brand. I’ve designed brand guidelines that have been implemented across five organizations, on web, social media and print.